OGOship Blog

Artiklar och "case studies" relaterade till e-handel och logistik. kom gärna med förslag på ämnen! Prenumerera på OGOship´s Blog för de senaste inom e-handel!

 

Tant och Farbror, eller Aunts & Uncle som varumärke är känt på tyska och engelska marknader, är det svenska dotterbolaget till det välkända high-end accessoarsmärket. Tant och Farbror visste att de inte kunde hålla jämna steg med sin ständigt växande försäljningsvolym med sin nuvarande personalstyrka. De skulle behöva anställa ny personal, vilket alltid är en risk: orderuppfyllande jobb har ofta en hög omsättningsgrad, så all tid och resurser som ägnas åt en ny anställning kan gå till spillo och snabbt dessutom, vilket gör att hela processen startas om igen ... om och om igen, otaliga gånger.

Shipping orders from one single warehouse becomes inefficient once an online store is shipping multiple orders worldwide. Then it is time to think about spreading inventory to more than one location. This is called multi-warehousing or distributing inventoryThere are many advantages to multi-warehousing. Read more!

Every online store needs a server that is physically located somewhere. One of the most common option is to use a shared web hosting plan, virtual private server or i.e WooCommerce website with a WordPress-optimized service. While planning server issues you might wan't to know that faster load time increases online sales. According to researches, the page load time is directly related to conversion and immediate bounce rate. Although the difference of one or two second in the load time may quickly seem small, it can be surprisingly important. For example, according to a research done by Google, the immediate bounce rate will increase significantly after the first three seconds.  Read more in our blog!

As an online store retailer, your success depends on persuading online store visitors to buy your products (improve conversion rate). Furthermore you need to persuade your customers to buy from you over and over again (improving lifetime value).  Do you know how to influence your online store visitors to buy? Boost conversion with persuasion marketing!

There’s no doubt about it - the online store business is a huge deal. By 2022 business is reaching $5.8 trillion. Just think of all the extra orders that will be placed and products to be shipped and delivered to reach that figure. The environmental impact of the digital commerce growth will be huge. The climate change is a global issue. 

It is time to Go Green. Acting with environmental consciousness is an investment for your brand